U.S. First Lady Michelle Obama has confessed she loves eating fatty foods while she urges children to tackle childhood obesity. She has unveiled a campaign aiming to fight obesity on Tuesday.

President Barack Obama is backing her fight. He signed an executive memorandum setting up a task force on obesity headed by his wife.

The memorandum reads: “My administration is committed to redoubling our efforts to solve the problem of childhood obesity within a generation through a comprehensive approach that builds on effective strategies, engages families and communities, and mobilizes both public and private sector resources.”

Michelle’s Let’s Move initiative include pushing for schools to offer more healthy meals and calling on food companies to label nutritional information more accurately.